Evaluating why cultural intelligence and sensitivity is essential for hotel personnel

Students are to compile a report for hotel Staff to assist in preparing them to manage the guest experience for the international visitor. Using relevant cross cultural theories and models, begin by critically evaluating why cultural intelligence and sensitivity is essential for hotel personnel before focusing on the hotel guest service implications for ONE international country of your choice. Identify their key cultural differences in terms of customs and behaviour by means of a table of ‘Do’s and Don’ts’.

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