Suggested Format & Content
Introduction
Introduce the module and this assignment’s content
Don’t forget to introduce briefly your chosen 2 organisations
Section 1.
Critically explore the theoretical schools of strategic business and change management:
Define Strategy; and, briefly discuss its benefits to your organisations of choice
Critically explore strategy formation and the strategic planning process. (Consider using some of the following models: – Wheelen’s model of strategic management; Thompson’s and Martin’s Strategic Management Framework; Rothaermel’s AFI Strategy Framework;
Define & discuss external business environment audit.
Critically discuss how an external audit of the business environment can benefit strategic management decision making. (Consider using models like PESTLE, Porter’s 5 Forces, and SWOT analysis) to assess the environments (External/Internal) of your chosen businesses. NOTE: Here, you are expected to discuss clearly how your chosen businesses deal with the points that came up in your PESTLE and SWOT analysis.
Section 2.
Evaluate and apply conceptual and practical approaches to strategic business and change management in a range of organisational settings.
Briefly discuss why change occurs (Triggers of Change; Change influencers).
Evaluate at least one of the following change management models and apply the concept in the context of your chosen organisations:
Section 3:
Critically analyse and apply the concept of Prescriptive and emergent strategies/ approaches to manage strategic change and the problems companies face in implementing change.
Define and explain Strategic Change
Critically analyse Emergent and Prescriptive approaches to Strategic Change.