What really underpins the endless cycles of mass-consumption today?

This topic treats the core question of the module: what is of value in the ‘New Economy’? What really underpins the endless cycles of mass-consumption today? This essay topic focuses on one central aspect of value in the new economy: authenticity – which means the pursuit of the “true me”. As shown by Peter York, […]

Management Communication

You have received a customer complaint via the company’s social media page. The customer is extremely dissatisfied, and the complaint has negatively impacted the company’s image. The customer’s complaint is as follows: “Kamelon does not work! I’ve been using this for a week, and I haven’t lost anything! I’m going on vacation in a couple […]

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