What is the service company’s branding strategy? Some items you might want to consider in this section are: How do they position their brand?
In this assignment, choose a service that you currently use or have used in the past that you think does a good job of marketing their service and meeting their customers’ needs. Examples might include your college, your financial services institution, a hotel chain, a dog walking service, hair/nail salon, DNA testing services, etc. Evaluate […]