Why is the project significant and important? This section will be assessed on the clarity on why the project is significant and important. Does the student focus on the practical importance and significance of what s/he is researching and how s/he is researching it—how it addresses a real-world problem, or benefits the individual or industry or the community in some way? (Suggested length: 300 words). What will be your contribution to knowledge? This section will be assessed on the clarity of contribution to knowledge. Does the student address how the new knowledge s/he will be producing is related to existing knowledge, as represented in the literature, both in terms of building on and going beyond what is in the literature—including the conceptual and theoretical frameworks of existing knowledge? (Suggested length: 1200 words).