What makes for an innovative organization: What kind of leader would the organization have? Why do you think this would help to make an organization innovative?

In Week 1 we’ve discussed definitions of innovation and we recognized the necessary relationship between strategy and innovation if an organization is to be innovative.  Let’s do a little creative thinking ourselves about what an innovative organization might look like. Provide your responses to two of the questions below: What might the organization culture look […]

Pricing Strategy for Products and Services: Based on the information provided, put yourself in the position of a marketing consultant brought in to the company to critically examine the campaign’s ability to meet its’ pricing objectives, and then formulate a set of well-developed and supported recommendations to the company’s senior leadership team.

Pricing Strategy for Products and Services Firms successful at creating customer value with the other marketing  mix activities must capture this value in the prices they earn; price  being the sum of all the values that customers exchange to gain the  benefits of having or using a particular product or service.  A company  does not […]

Setting the Price of the Number One Lip Balm: You’re a member of the corporate marketing team and you’ve been given the task of recommending the pricing considerations for future product introductions. Include an analysis/evaluation of the current pricing structure (define the strategy used currently) and if you recommend this strategy be continued for future product introductions.

Read the case on pages 394-396 in your text. (Additional information  regarding Carmex can be found on pages 232-234 in the text). Watch the video supplement to the case at link http://www.viddler.com/embed/64abee32 (Links to an external site.)Links to an external site.. Respond to the following case question. (Disregard the questions in the text.) The Carmex pricing […]

Porter’s Five: Select an industry and conduct a Porter’s Five Forces analysis on an industry of your choice and analyze the impact of each force on the industry.

Please select an industry and conduct a Porter’s Five Forces analysis on an industry of your choice. Please make certain to analyze the impact of each force on the industry. At the end of your analysis, you should make a recommendation as to whether you think that the industry you selected is attractive and profitable. […]

Backdoor (maverick) buying and selling: What are the risks associated with backdoor (maverick) buying and selling?

1. What are the risks associated with backdoor (maverick) buying and selling? 2. Why is there interest in controlling this practice? Max 1 page should be very quick and simple will include talking points to winning bidder. No title page no page numbers no headings, just answer the 2 questions in a discussion format (meaning […]

Business & Finance; Use that topic to finish this HW or you can choose your favorite economics history topic.

 Follow the instruction to finish a 4-5 pages speech draft.  There are 3 Potential papers, you could use that topic to finish this HW or you can choose your favorite economics history topic. Finish it with A+++++work It is 4-5 pages speech draft There are 3 Potential papers, you could use that topic to finish […]

Marketing mix strategies: Prepare your assignment beginning with a title page with your name and the name of your product or service. Then answer each of the following eight questions (four in part 1 and four in part 2) in order and number the beginning of your response to each question. You do not need to repeat the question. The paper should contain a minimum of 5+ pages of analysis for the responses to the eight questions.

Directions Your job in this Writing Assignment is to develop marketing mix strategies to ensure a value offering for the target market you identified in the previous assignment. We begin with the value offering this week. We don’t expect you to develop strategies based on a total knowledge of the product or service since you […]

Marketing Plan: Prepare a mission statement, list and describe target or niche markets, describe your services, spell out marketing and promotional strategies, identify and understand competition,establish marketing goals that’s are quantifiable.

Creating a breif marketing plan for Dunkin Donuts to promote their new back to school Donut. looking for 3-4 pages MLA format with work cited paged 1. prepare a mission statemment 2. listand escribe target or niche markets 3. describe your services 4. spell out marketing and promotional strategies 5. identify and understand competition 6. […]

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