Description
Introduction:
Bringing a successful product or service to market requires a sound understanding of marketing theory & sales concepts.
Following feedback from the panel on your pitch they would like to see greater detail to assess how your product could be marketed & sold. Your marketing plan is an opportunity to demonstrate how your new sustainable/ethical service or product could be feasible & how it would be launched.
You are required to produce a 2,500 word-marketing plan based on the concepts presented to the panel in your previous assignment. The plan is an opportunity to demonstrate how your new product could be feasible, reach its intended demographic and what place it would have in the market. You should provide an overview of campaign planning to include timescales, budgets, segmentation and ethical considerations. Your audience are the panel members.
Please note:
1. This is an expansion of my last assignment order (Hybrid Aircraft from Airbus)
2. The plan is an opportunity to demonstrate how your new product could be feasible, reach its intended demographic and what place it would have in the market
3. You should provide an overview of campaign planning to include timescales, budgets, segmentation and ethical considerations. Your audience are the panel members.