Explained in relation to industry examples from the world of hospitality, thus showing the link between theory and practice.

Approval date: February 2018Project outline templateEffective date: February 2018Templateowner:Barbara Miller; Martin SeniorLatest Revision: January 2018Revision date: Page 1of 6This online version is a controlled document. Any printed versions are considered uncontrolled versions of the document.PROJECT OUTLINE-ASSIGNMENTSHEETCourse NumberBBA6001Course Title:Business Development and StrategyProgramBBA Hospitality and/or BBA ESELecturerEd SchofieldAssignment TypeWritten examAssignment NameLiterature ReviewSemester6Hand-out date:Week 1Campus / Learning LevelBulle / 6Hand-in date:Exam weeks Overall Grade Weighting %50%Grade Distribution %100% IndividualHand-in Place:Exam roomAssignment overview: The assignment is a hand-written literature review to be written under exam conditions within the assessment block at the end of the taught semester.Overall aim: The aim of the assignment is to carry out a literature review (maximum of 1000 words) of a strategic model or concept from the domain of strategic managementor associated domains of management theory. The student is allowedto bring into the exam room a maximum of 5 academic articles from which theyreference the content of their work. The relevance, importance and application of the chosen model or concept needs to be explained in relation to industry examples from the world of hospitality, thus showing the link between theory and practice.
Approval date: February 2018Project outline templateEffective date: February 2018Templateowner:Barbara Miller; Martin SeniorLatest Revision: January 2018Revision date: Page 2of 6This online version is a controlled document. Any printed versions are considered uncontrolled versions of the document.Learning Outcomes and Transferable Skills:•LO1 Critically appraise the application of key strategic management models within the world of hospitalityTransferable skills assessed:TS3 Information literacyResources Available:The requirement is to use the library databases to identify appropriate sources relating to the chosen strategic management model (or concept). The preferred database is Emerald and the sources should be from peer-reviewed sources only. This, therefore, excludes business sources found on other databases such as ProQuest. A maximum of 5 articles may brought into the exam room. These copies MUST NOT include any hand-written notes. The articles are to be handed in at the end of the examalong with your exam paper, and if any hand-writing is identified on the articles, the exam will receive a zero grade.You will be provided with a highlighter in the exam room. This is to be used to highlight the direct or indirect citations that you then use in your copy.You are required to present a typed reference list of your 5 academic articles with your exam paper. This should be presented in line with APA referencing guidelines. This document should be prepared in advance and brought to the exam with the other permitted resources.Structure or Task:Learning Descriptor1.IntroductionThe model/concept is to be presented and explained. This may be in bullet point format, a hand drawn diagram or simply a written explanation(maximum of 200 words).•Knowledge •Cognitive Skills•Transferable Skills2.Current Literature•Knowledge•Cognitive Skills
Approval date: February 2018Project outline templateEffective date: February 2018Templateowner:Barbara Miller; Martin SeniorLatest Revision: January 2018Revision date: Page 3of 6This online version is a controlled document. Any printed versions are considered uncontrolled versions of the document.Your goal is to review academic literature in your chosen subject area. The 5 articles should be from no earlier than 2009.You are to present the different academic views on your subject matter, critically analyzing the views in relation tothe current importance of thebusiness applicationof the model/concept in the world of Hospitality and associated industries. You are to synthesise these academic views and to give your own interpretation, ensuring that they are referenced accordingly, with either in text citations or direct quotations (approx. 700 words).It is anticipated that the views will be extracted from any section of any of the 5 articles, however, the relevance of the results of the pieces of research may well allow for a more critical assessment of the validity and importance of the model/concept chosen.•Transferable Skills3.Conclusion This should be a summary of what you have presented and conclude with your position on the importance and/or application of the chosen model/concept (100 words).•Knowledge •Cognitive •Transferable Skills4.ReferencesYou are required to attach your reference list to your exam paper. This should be prepared in advance and brought with you into the exam room. If you do not prepare one in advance, you are required to produce a hand-written reference list, however, this must be incorporated into the exam paper hand-in as no additional sheets will be given out and space will be limited to space for 4 pages of A4 only.•Knowledge •Transferable SkillsLearning DescriptorTaskWeightKnowledge Task All
Approval date: February 2018Project outline templateEffective date: February 2018Templateowner:Barbara Miller; Martin SeniorLatest Revision: January 2018Revision date: Page 4of 6This online version is a controlled document. Any printed versions are considered uncontrolled versions of the document.Grading RubricPlease refer to the assessment grading rubric on Moodle.GIHE LEVEL 6 Grading Guidelines –(semester 5, 6 to 7).GradeLearning Descriptor80–100%Excellenta)Knowledge: A clear and exact demonstration of systematic knowledge and the critical understanding of the subject area: all arguments carefully developed and clearly shown. Considered and effective use of literature beyond that supplied in the classroom. Data specialist in nature and informed by the existing body of knowledge.b)Cognitive:Synthesize, critically evaluate, and challenge information. Apply knowledge and understanding accurately to a range of issues, questions and problems. Apply established techniques to synthesize, critically evaluate and challenge information. Recognizes the uncertainty, ambiguity and limits to knowledge. Clear evidence of thinking and links to originality.c)Professional Competencies: Engage, as appropriate practical and profession skills and relevant ethical issues.d)Transferable Skills: communicate complex information, arguments, and ideas effectively and appropriately to explore issues and problems, use recognized literature, ICT, and planning; excellent report structure with APA presentation of figures, tables, references (in-text and list) where appropriate. Evidence of originality and novelty present. 70 –79% Very Gooda)Knowledge: A sound grasp of the subject material, with some critical understanding and logical arguments shown. Reasonable evidence of wider study beyond the classroom.40%Cognitive Task All40%Transferable SkillsTask All20%FINAL GRADE100%

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