Option #1: Reading and Comparing Public Relations Blogs
After reading three of the PR blogs mentioned in the required readings, compare and contrast the style and content of the blogs.
For each blog, make sure to answer the following questions:
- Who is the audience for the blog?
- Is there more than one author of the posts? What is the expertise of each author?
- What aspects of this blog were interesting to you?
- Would you be interested in reading this blog on a regular basis, either as a student or PR professional? Why or why not?
List three things you learned about PR that you did not know before reading the blogs.
Your well-written paper should meet the following requirements:
- Use the readings from this or any other module.
- Your paper should be 2-3 pages long, not including the title and reference pages.
- Format your paper in accordance with the CSU-Global Guide to Writing and APA.
Option #2: Reading Public Relations Trade Publications
Read one issue of a trade publication in the public relations field. You may choose such publications as PRWeek, PR Tactics, O’Dwyer’s PR Report, or the Ragan Report. You may find these in the CSU-Global Library.
Make sure to answer the following questions:
- Who is the audience for the publication?
- What is the expertise of the people who wrote the articles?
- What aspects of this publication were interesting to you?
- Would you be interested in reading this publication on a regular basis, either as a student or PR professional? Why or why not?
List three things you learned about PR that you did not know before reading the publication.
Your well-written paper should meet the following requirements:
- Use the readings from this or any other module.
- Your paper should be 2-3 pages long, not including the title and reference pages.
- Format your paper in accordance with the CSU-Global Guide to Writing and APA.