.Why have short-form brand stories on Facebook (and affiliates Instagram and WhatsApp) and other social networks overtaken feeds on these networks?
Background: Stories on Instagram, the focus of this essay assignment, are especially attractive to marketers seeking ways to gain a proprietary audience for lead generation. They provide ways to first build your proprietary audience, then engage them and ultimately steer them to website landing pages that invite an email opt-in for content upgrades, registrations and […]